Super-affordable beauty brand The Ordinary has launched its first hair product

If you’re not already a convert to The Ordinary’s range of fuss-free, multi award-winning skincare products, then you should be. Dispensing with expensive packaging and marketing, you simply get potent ingredients at extremely reasonable price-points, usually under a tenner. So we’re very excited indeed to hear that The Ordinary hair products have made their debut.

The Ordinary

Their Multi-Peptide Serum For Hair Density is a concentrated but lightweight formula that supports hair growth, making it look thicker, fuller and healthier. A leave-in treatment, you apply a few drops each night before bed, massing it into a clean, dry scalp. A 60ml bottle will cost you £15.80.

The serum combines four different trademark technologies that stimulate hair follicles, along with high-solubility caffeine and highly-active botanic extracts (including tea leaf, red clover extract, wheat germ, wild soybean and pea). The apothecary-style bottle is UV-protected so all these wonder ingredients won’t degrade. The serum is vegan, cruelty-free and does not contain silicones, which can build up and leave hair flat over time.

Although the serum is aimed at those wanting to thicken hair, one user reviewing the product on The Ordinary’s site, said that the serum had helped with the psoriasis on her scalp after just a few nights of use.

Some customers have already adapted existing products from the The Ordinary for their hair care routine; the Cold-Pressed Moroccan Argan Oil (£5.90 for 30ml) for example, works brilliantly at nourishing hair as well as skin.

We’re guessing it won’t be long before The Ordinary expands its hair care range with other products targeting different hair types and textures, but in the meantime if you’re looking for other specialist hair products, it’s worth checking out The Ordinary’s sister brand, Stemm. Their range of ‘skincare for hair’ focuses on supporting a healthy scalp and healthy hair follicles. Take their amino acid shampoo (£7.50 for 480ml), which is enriched with nutrients that benefit the hair fibre.

Clever formulations and bargain prices: we’re sold.