Benefit is adding two new products to its bestselling Roller range

If you wear mascara, chances are you’ve tried Benefit’s iconic Roller Lash. Since its original release back in 2015, the lengthening product with its signature Hook ‘n’ Roll brush has become one of Benefit’s top sellers, and flies off the shelves in countries around the world.

It’s therefore no surprise that Benefit has decided to extend the Roller family and launch a new eye product with equally impressive results: introducing Benefit Roller Liner, which will arrive on 26 December.

Benefit Cosmetics

Roller Liner is a new generation of liquid eyeliner, which promises 24-hour longwear richness, a smooth matt finish and a clean, controlled line. If you’ve struggled with winging out a cat-eye in the past, the new launch could prove to be a game changer, thanks to the thin, sharp precision tip applicator, which Benefit say doesn’t drag or jag as it pulls.

When it is released, the waterproof eyeliner will come in two shades – classic black, and a more subtle, neutral brown – both with the same flake and fade-free formula.

Benefit Cosmetics

Roller Liner eyeliner, £18.50, Benefit Cosmetics (from 26 December) 

And as if that wasn’t enough of a gift from the beauty gods for the year ahead, there’s also a new Roller Bright Pencil in the works – a neutral pink waterliner pencil that instantly makes your eyes look bigger and brighter (a trick that Meghan Markle is already wise to, apparently).

To apply, all you need to do is glide the creamy pencil along your waterline and blend on the inner and outer corners, et voila. Bright, sparkly eyes that look clear and awake (even if you’re not feeling the same on the inside).


Roller Eye Bright Highlighter Pencil, £16.50, Benefit Cosmetics

So, that’s two new make-up bag godsends to add to your to-purchase list for party season. Place your preorders now to avoid disappointment!