Remember a few years back when Veja trainers were absolutely everywhere? As soon as celebrities like Emma Watson and Meghan Markle were spotted wearing the chic shoes by the sustainable French brand in 2016 and 2018 respectively, sales went through the roof. Soon, they were the must-have trainer that you couldn’t go a day without spying on Instagram.
The classic white trainers go with anything in your wardrobe and are available in a variety of styles with different colours of the signature ‘V’ logo. Veja was also reportedly the first trainer brand to use fabric entirely made from recycled plastic bottles (called ‘b-mesh’), whilst still producing a high-quality shoe that is light, breathable and waterproof. On average, three plastic bottles are used to make a pair of Vejas.
Since the instantly recognisable Veja V-10 trainers arrived on Net-A-Porter in 2017 (and became one of their best-selling pieces globally), the conscious brand has added even more styles and colourways. And we’re now definitely seeing a resurgence in fashion editors and bloggers wearing the stylish trainers on Instagram.
Here are some of our favourite Veja trainers to shop now, including the original well-loved styles to their brand new running trainer, the VEJA Marlin…