This £10 Dunelm bath rack has become Insta-famous

Instagram is a platform where items of clothing and beauty products can take centre stage, but the world of interiors also thrives, and has a clear presence too. In fact, some items become so popular that they creep up on numerous Instagram accounts in the most chic, perfectly decorated homes. The latest such item is Dunelm’s wooden bath rack, which has been spotted on the coolest interiors accounts on social media.

So what’s all the fuss about then? The bath rack in question is a fairly common design, so why is everyone getting excited about it? It probably has something to do with the price; at £10, it’s far more affordable than many of its more expensive counterparts from retailers such as Made and Habitat.

Natural Bamboo Bath Rack, £10, Dunelm

It also comes in four colours: natural wooden bamboo, white, light grey, and dark grey. This means it fits perfectly into any bathroom, regardless of the decor or colour scheme.

The design of the rack makes it perfect for holding bath and shower products, as well as a candle or even a glass of wine for a relaxing night in.

The piece has been particularly popular on Instagram, with customers and interiors accounts posting pictures of how they ‘style’ their bath rack:

As well as on social media, it’s been a hit for customers on the Dunelm website, who have left glowing reviews.

‘Absolutely lovely piece of decor. Finishes my bathroom off perfectly! It’s such good value for money and looks incredibly classy. Makes me smile everytime I see it,’ one customer wrote, while another added that it was superior to a rack made out of metal: ‘Was looking for a smart simple bath rack that would not rust,’ they wrote. ‘This fits the bill perfectly and fits across an old cast iron bath.’

The rack previously sold out and came back into stock again, so we’d recommend pouncing if you fancy it!