This cult £9 eye cream sells every 30 seconds

Getting your hands on a good eye cream that actually does the job you want it to do – be it brightening dark circles or smoothing fines – can be difficult to say the least.

Plus, the ones that do work often come with a hefty price tag – but now one particularly popular offering is proving to be the exception to the rule.

The Inkey List Brighten-I Eye Cream
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Cult beauty brand The Inkey List have been hailed for their Brighten-I Eye Cream, a £8.99 moisturiser that promises to banish everything from puffiness to dark circles.

The ‘magic’ product has already been described by many as a ‘game-changer’ for working wonders with almost immediate results and of course, because of it’s purse-friendly price.

In fact, the eye cream is so in demand that The Inkey List has revealed to Woman & Home that it sells every 30 seconds since it first launched last year. Yep, it has a lot of fans out there that simply can’t get enough. So what’s so special about its formula?

Well for starters, Brighten-I Eye Cream includes Brightenyl, which is an active ingredient that is 4 times more potent than vitamin C, according to the brand. It is said to restore and even the tone of your eye contours by reducing dark circles and minimising redness.

The Inkey List Brighten-I Eye Cream

The Inkey List Brighten-I Eye Cream, £8.99, Cult Beauty

Another key ingredient it include is hyaluronic acid, an absolute hero in the beauty world thanks to its hydrating powers and ability to make fine lines vanish.

‘A must-have for under-eye illumination and priming perfection, the Brighten-I Eye Cream is a correcting treatment that blurs the lines between skin care and make-up,’ say the experts at Cult Beauty. ‘Expect dark circles and puffiness to be a thing of the past as this treatment instantly smooths and blurs imperfections and brightens the contour over time.’

So, if like us, you sometimes struggle to get your full eight hours of sleep every night, this might be the answer you’ve been searching for.