If you haven’t spotted this season’s biggest trend and promptly jumped on the bandwagon, what have you been doing and where have you been? Every summer, there’s a fashion trend that is too damn cute to resist. Last year it was the wooden clutch bag (thank you Cult Gaia), and this year? The Insta-famous have spoken and a slogan sun hat is the must-have holiday accessory.
It’s not often that a practical holiday item earns you instant trend points, so kill two birds with one stone and give your holiday wardrobe an easy style update while staying protected from the rays. Everywhere from designers (Eugenia Kim is leading the way) to the high street is offering a take on the trend, with many options already selling out, but if all of this is news to you, we want to make sure you don’t miss out on that perfect Insta snap.
Below are a selection of our favourite styles that are still available to grab now. Happy shopping!
9 of the best slogan sun hats
Sea you later
Tassels make a fun addition.
Sea You Later sun hat, £25, Accessorize
Lost in paradise
Can’t help but boast.
Lost in Paradise sun hat, £16.99, Quiz
A touch of neon with a tan goes down a treat.
Beach babe slogan sun hat, £5, Primark
If it doesn’t say it on a hat, is it even true?
Sun kissed sun hat, £26, Oliver Bonas
Yay for vacay!
Be your own cheerleader.
Yay for vacay! sun hat, £19.99, Katie Loxton
Out of office well and truly on.
Otherwise Engaged sun hat, £470, Eugenia Kim at net-a-porter.com
Pastels look lush with an all-white outfit.
Hello summer sun hat, £12, Boohoo
Match with a monochrome swimsuit for a more dramatic look.
Beach Vibes sun hat, £7.99, studio.co.uk
Tequila por favour
Pool-side service done right.
Tequila por favour sun hat, £12, Missguided
Feature by Stephanie Sofokleous