Ruth Langsford just twinned with Kate in the same £15 M&S dress

M&S’s widespread appeal has no limits – from us regular folk to celebrities and royals alike, no one can deny the appeal of the thoroughly British high street brand.

So much so, that an ultimate twinning moment happened recently when Ruth Langsford donned a blue M&S midi dress to present ITV’s This Morning – a dress that none other than the Duchess of Cambridge herself has also recently sported.

Ruth showed off her look to her 922,000 Instagram followers with a twirl and the words: ‘Today’s dress on @thismorning is from @marksandspencer (I added the white belt) Nude, suede court shoes from @topshop #tuesday #studiostyle #ootd#whatiwore #fashion #thismorning#marksandspencer #topshop’.

She revealed that the white belt was her own addition to the outfit, for which she kept other accessories minimal and simple to let the dress to the talking – a good idea with a busy print dress which, at first sight looks like a floral but on closer inspection is in fact a quirky cabbage print.

M&S blue dress

Printed Yoke Midi Waisted Dress, £15 (was £39.50), M&S

It’s no surprise that both of these eternally stylish ladies were drawn to this particular midi dress – the cinched-in waist, round neckline, puff sleeves, ruffle hem line and English garden-inspired pattern all come together for a feminine summer look.

The dress has been a hit since Kate was first spotted in it to hold a nationwide school assembly back in June, and grew even more popular when it recently went into the sale, taking the £39.50 price tag down to just £15. Naturally, with all it’s celebrity and royal love, plus an amazing discount, the dress has now sold out online, although you might just be lucky if you check your local M&S store.

Kate Middleton school assembly
Twitter / @OakNational

However, there is also a matching skirt in the same gorgeous blue and white cabbage print that’s still in stock in some sizes, so we can still get a slice of Ruth and Kate’s enviable style.

cabbage print skirt

Chiffon Floral Ruffle Mini A-Line Skirt, £14.50 (was £29.50), M&S