Rosie Huntington-Whiteley has long been invested in the beauty game. She launched her own beauty website, Rose Inc, several years ago, and has always been vocal about her love of everything from makeup to fragrance on Instagram and beyond. So launching her own brand was naturally the next step, right?
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I woke on Tuesday at 4am and could hardly breathe. I was sweating (and, post-menopausal that I am, I never sweat) and racked with worry. I grabbed my hair, put my head in my hands, and said out loud, ‘What am I doing? What was I thinking?’