Sainsbury’s will personalise your Lindt bunny for free this Easter

The Lindt Gold Bunny is one of the most iconic symbols of Easter on the shelves. Launched in 1952, the adorable chocolate treat was apparently inspired by a rabbit spotted in the garden by one of the brand’s Maîtres Chocolatiers’ sons, who was very disappointed when his new friend disappeared into the bushes.

According to the story, his father suddenly had the genius idea to recreate the animal in chocolate – and tied a red ribbon with a golden bell around its neck, so it would not get lost again. Since then, the luxurious little chap has become one of the bestselling Easter treats of all time, with more than 135 million sold around the world.

Lindt bunny
Alamy Stock Photo

Why are we telling you all of this, you might wonder? Well, if you’re as much of a fan of the Lindt Gold Bunny as we are, then we’ve got some very exciting news to share: this year, Sainsbury’s will personalise your Lindt bunny in your local store. And what’s more, it will do it for free.

The personalisation service will be touring the country, popping up at fifty-seven Sainsbury’s stores nationwide between 10.30am-3.30pm on selected dates between 5th to 20th April.

All you need to do is purchase a 50g (£1.50), 100g (£3) or 200g (£5) Lindt Gold Bunny in any participating Sainsbury’s store, share the name or short message you want included and the staff will add it to the bunny in a matter of minutes.

Lindt Gold Bunny Milk Chocolate, from £1.50, Sainsbury’s

Then it’s just a case of giving it to your chosen recipient. Whether you leave it as a surprise from the Easter bunny, use it to dress up your Easter Sunday table, or simply save it to scoff yourself is entirely up to you…

Where to get your personalised Lindt bunny

5th April – 6th April

London Colney

Olbury

Rugby

Watchmoor Park

Bagshot Road

West Green

St Clares

Crayford

Broadcut

Sydenham

Cobham

Talbot Heath

Stanway

Hampden Park

Pinhoe Road

Springfield

Bybrook

Redditch

Shorehead

12th – 13th April

St Albans

Tamworth

Leamington

Brookwood

Newbury

Horsham

Hayes

Pepper Hill

Chichester

Dulwich

Kiln Lane

Christchurch

Warren Heath

West Hove

Alphington Road

East Mayne

Hempstead Valley

Cannock

Harrogate

19th – 20th April

Apsley Mills

Marshall Lake

Canley

Burpham

Kempshott

Haywards Heath

Richmond

Sevenoaks

Farlington

Merton

Calcot

Southampton Portswood

Bury St Edmunds

Sedlescombe Road

Torquay

Rayleigh Weir

Larkfield

Wolverhampton St Marks

Monks Cross