This county has just overtaken London as the most desirable place to live in the UK

The pandemic has changed the way we live our lives so drastically, it’s difficult to remember what life was like before. With huge changes to stamp duty and a mass exodus of people leaving the capital for the coast, however, the housing market, in particular, has been transformed.

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Many London renters and homeowners decided to take the plunge and leave the big city after working from home became the norm and our appreciation for nature and the outdoors increased. As such, it may come as no surprise to learn that London is no longer considered the most desirable place to live in the UK. 

Becoming the top location that people are looking for properties in a study by Rightmove, Cornwall is now the most desirable place to live in the UK. In fact, Rightmove’s data showed that 52 per cent of capital city-dwellers are searching for homes outside of London. This percentage has increased by 13% in the past year.

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The news is hardly surprising given that many of us are reconsidering our priorities now. Living in more of a rural area with access to natural beauty now seemingly outweighs the convenience of living a fast-paced lifestyle in London near the office. 

Rightmove’s study follows news earlier this year that St Ives in Cornwall was named a top emerging destination by Tripadvisor. It placed fifth in the list of places around the world that travellers will look to go to next. 

Director of property data at Rightmove, Tim Bannister said: ‘The stand-out trends over the past year have been increased demand for the countryside and coastal living. More people are making the dream of a detached home a reality and there is an increased appeal for a garden.’

‘The huge population of London means that traditionally it’s the most searched for location on Rightmove, but the appeal of the coast and the countryside over the past year has seen Cornwall crowned the new capital this year,’ he concluded. 

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