Everyone on Instagram is loving this purse-friendly M&S cardigan

Every now and again, one cult item takes over the high street becoming not only the ‘must have’ piece on social media but one you simply can’t go anywhere without spotting someone wearing.

In the past, the said item has been a easy-to-wear midi dress from Zara or an impressive designer handbag dupe from Topshop. This time, it’s a chic cardigan by none other than British retail hero Marks & Spencer.

As you know, cardigans are a must this time of year: that extra layer of knitwear is needed, especially now with Storm Dennis in full effect. However, it’s no secret that there is a fine line between a trendy cardi that can easily be styled into any outfit, and something that looks a little dated. But while many retailers struggle to create the former, it looks like M&S has nailed it with its Cable Knit V-Neck Cropped Cardigan.

The beautiful piece features a V-neck style with three buttons down the front, while ribbed trim at the cuffs and hem finishes the look and keeps warmth in. Priced at just £29.50, the shorter design of the cardi makes it easier to throw over dresses or a midi skirt and top combo, meaning it’s perfect for spring too.

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I want to tell all of you how much I love my new mom jeans, the fit of them is truly fab, they have slight stretch which makes them super comfy AND they are only £25! I also can’t resist mentioning how much I love this new knitted cardigan too. The green one is probably my favourite colour but I have photos of this coming soon as I tried all of them on haha! ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀ Cardigan | T382981 ⠀⠀⠀⠀⠀⠀⠀ Jeans | T579111 ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀ #marksandspencer #mymarksfave #wiwt #ootd #whatimwearing #igfashion #denim ⠀⠀⠀⠀⠀⠀⠀

A post shared by M&S Insider (@marksandspencer_dominique) on

The cosy knit available in four different shades: cream, pistachio, charcoal and very pink, but you’ll need to hurry if you want to get your hands on it, especially as M&S Insiders are already raving about it. Many have even taken to Instagram to show of the different ways they’ve styled the cardigan, all of which look equally fab.

M&S cardigan
M&S

Cable Knit V-Neck Cropped Cardigan, £29.50, M&S

M&S Insider Sam, for instance, went for a casual look as she styled her cream cardi with a pair of jeans and layered necklaces as the perfect accessories. Showing it off to her Instagram followers, she wrote: ‘Stay cosy with this NEW IN (❗️coming soon online❗️) cable knit cropped cardigan (I’m wearing an XS for a fitted look). I’ve paired this lovely new item with some MOM jeans and thrown in some gold necklaces as a finishing touch!’

Simiarly, Insider Charlotte rocked a pistachio version of the cardi while Insider Dominique opted for the very pink one. As you can see, each shade is gorgeous – in fact, the only downside is having to choose your favourite.