These 4 simple tricks will make your perfume last much longer in the summer

You’re probably already aware of how important it is to update your skincare with the seasons – but did you know that the same is true of your fragrance wardrobe? The way we wear perfume in summer is different to any other time of year, because the heat impacts the scent.

summer perfume
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As Jonny Webber from www.perfumedirect.com explains, ‘summer scents are designed to work in a different way with our bodies. This is why perfumes being promoted for summer use tend to be fruity, lighter and “less volatile”, which means they can last longer and aren’t as overwhelming as a perfume more associated with winter.’

‘Perfume works with heat. It’s made up of aromatic molecules in a neutral medium. Once on the skin the liquid begins to evaporate and the molecules leave your skin, giving off a smell.’

Jonny adds that different notes in a perfume hit the air at different times, and lighter weight molecules, like those present in citrus, pepper, herbs and fruity notes, while heavier notes such as amber, woody and musky elements will linger on the skin for longer. And while you may think longer lasting is always a good thing, he says that this can actually be a little overwhelming in warm weather.

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‘Perfumes will evaporate quicker on the skin and in the air when it’s sunny’ he continues. ‘So, citrus and crisp green scents are perfect in the heat, as are florals. White flowers in particular – jasmine, tuberose, frangipani – are known to “bloom” in hot weather.’ Perfumes associated with the winter season tend to be heavier and last longer because the body doesn’t sweat as much, so they can be overwhelming if they evaporate too quickly in the warmth of the summer.’

So the lighter the spritz, the better for a sticky summer’s day. So how can you make sure these fresh notes hang  around throughout social distanced picnics, barbecues and from 4 July onwards, trips to the pub garden? Here are Jonny’s four key steps to summer perfume success.

How to make perfume last longer in the summer

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  • Prepare the skin. Perfume can last longer on moisturised skin, so a complimentary body lotion (or fragrance-free moisturiser) applied first can help to maintain the scent’s release for longer.
  • Spritz don’t rub. To preserve the perfume, and make it last longer on the skin, spritz both wrists lightly and let the liquid sink in.
  • Don’t douse. If you’re thinking of spraying your perfume into the air and walking through it, almost creating a fragrance mist to douse yourself, it can actually have the opposite effect.
  • Keep cool. As you sweat the natural oils of the skin can breakdown perfume faster, so it won’t last as long.