Kate’s most popular outfit of 2020 so far might surprise you

The Duchess of Cambridge is undoubtedly one of the biggest style icons of our time. Abiding by her three royal style commandments: accessible, sustainable and elegant, she’s turned out look after look already in 2020, including the glorious outfits of her official tour of Ireland.

Kate middleton galway
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Prince William and Kate spent three days in various parts of the country earlier this month, but it turns out that when it comes to her sartorial choices on the visit, we were most interested in the look she put together in Galway: a khaki Alexander McQueen overcoat layered over a Suzannah London vintage polka dress.

Kate middleton galway
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The ensemble was accessorised with a Jimmy Choo clutch bag and suede boots from Ralph Lauren, and quickly became a massive hit amongst online shoppers.

In fact, according to analysis conducted by LoveTheSales.com, demand for Alexander McQueen soared by 233 per cent, and trench coat searches rose 93 per cent too, making it Kate’s most searched for style of the year thus far.

Kate middleton most popular outfit
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The duchess chose the combination for the final day of engagements in Ireland, where around 300 people gathered to catch a glimpse of the royal couple on their walkabout of the area.

While it marked a departure from her recent string of high street hits, which included a £16 dress from the Zara sale and £29.50 trainers from none other than British stalwart Marks & Spencer, it did showcase her preference to recycle, as she’d already worn the coat multiple times previously, including during an appearance in Bradford back in January.

Kate middleton most popular outfit
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LovetheSales.com also noted that Kate has overtaken her sister-in-law Meghan as the biggest royal style influencer, with her picks typically driving an 159 per cent increase in searches – although due to Meghan and Prince Harry’s decision to step away from their royal positions and largely avoid the limelight, this may not come as much of a surprise.

Meghan Markle boucle jacket
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However, the discount retail site did confirm that the Duchess of Sussex was still a source of inspiration, with her most popular outfit proving to be the boucle jacket she wore to give a speech at a school in Dagenham on International Women’s Day.

Marks & Spencer, coincidentally, has since dropped an amazing dupe of the designer jacket from ME+EM, priced at just £89. So if you’re looking for duchess-inspired style on a budget, the M&S website is a great place to start.