If you have even a passing interest in interior design, you’ve probably coveted a piece or two from Jonathan Adler in the past.
The American creative, who is known for his ‘more is more’ maximalist approach, has become something of a legend in the world of decor. While his pieces aren’t wildly expensive, they’re certainly investment items – but now H&M is allowing you to bring his signature style into your home for less.
Adler has partnered with the affordable high-street brand for a homeware edit that encompasses all of his hallmark values at a more accessible price, with buys starting from just £14.99.
‘It has been a dream to work with H&M Home,’ Jonathan said as the collection was revealed. ‘I hope people enjoy the collection as much as I enjoyed designing it — but more than anything I hope that I can now call myself an honorary Swede!’
‘Our first design collaboration is a wonderful opportunity to continue championing personal style in the home and we could not have found a better partner than Jonathan Adler,’ adds Evelina Kravaev Söderberg, H&M HOME’s Head of Design and Creative.
‘His boundless energy and passion for irreverence is infused in every piece of this collection and we’re so excited to be offering our customers a glimpse into the Jonathan Adler world.’
The full range, which is designed to be used in social areas of the living room and lounge, has yet to be unveiled on the website, but from the snippets we’ve seen, you can expect everything from vases and mugs to candles and cushions, plus sculptures, trays and boxes, and even a cosy wool throw.
Seeing as Adler’s key philosophies are ‘minimalism is a bummer’ and ‘colours can’t clash’, think geometric patterns, jewel tones from every segment of the colour wheel and irreverent slogans and illustrations galore. Mark your calendars with the launch date, because we can see this one selling out in seconds.
The Jonathan Adler x H&M Home range will be available online and in stores from 14 November.