Holly Willoughby reveals her favourite pair of ‘comfy’ jeans, and they’re under £40

We can’t help but feel excited when we see our favourite celebrities wearing affordable, high street clothes. Not only is it good to know you don’t have to spend a fortune to wear the latest styles, but it’s also nice to see the stars don’t always think of themselves as being above the high street.

That’s why we were delighted to see Holly Willoughby showcase her latest M&S outfit, which included her self-declared favourite pair of jeans. Holly has been working in partnership with M&S for a while now, with her collaboration on the brand’s summer collection being a total hit with customers last year.

For 2022, the TV presenter is back in her most-loved M&S looks just in time for the change in season. In an Instagram post on 16 February, Holly wore a lovely pink jumper that reads ‘mon amour’ and a pair of dark denim mom jeans.

‘You can’t go wrong with a classic mom jean!,’ she wrote in the caption. ‘We all know that jeans can sometimes be a bit uncomfortable, but I’ve found my fav… This style from Marks and Spencer has added stretch so not only do they fit amazingly, they’re comfy too.’

M&S Holly Willoughby jeans

The Mom Jeans, £39.50, M&S

Finding comfortable jeans that are also on-trend can certainly be a challenge, so we’re definitely interested in that added stretch factor. What’s more, the jeans cost £39.50 so fall within a reasonable price bracket, and they’re currently in stock in plenty of sizes and colours.

READ MORE: The trendiest denim alternatives to skinny jeans

M&S Holly Willoughby pink jumper

Cotton Rich Slogan Crew Neck Sweatshirt, £25, M&S

Holly’s jumper is also available on the M&S website in a range of sizes, so you can get her whole look for £64.50. Knowing Holly’s influence, we expect these will be a sellout!