Prime time TV queen and all-round national treasure Emma Willis has teamed up with Next once again to create a summer edit that’ll have you lusting for sunshine.
The 41-year-old presenter, best known for hosting ITV’s The Voice and Celebrity Big Brother (not to mention her signature pixie-cut and chic suit combos) became a Brand Ambassador for the British retailer last year, and has since collaborated with them on three ‘Emma Loves’ edits – including the aforementioned new summer collection.
Commenting on their partnership with the mother-of-three, Next said: ‘[Emma] understands the importance of practical yet fashion-forward dressing. Her own style is “comfortable with a modern femininity” which makes her a perfect fit for our brand.’
From gorgeous floral dresses fit for picnics in the park, to edgy jumpsuits and trendy beach accessories, the range includes something for everyone. But which items are Emma’s personal favourites?
‘I absolutely love the espadrilles,’ she says. ‘The khaki satin shirt dress is another favourite and the red suit – it’s my favourite colour. I’d wear this to loads of different places; work, a show or even a wedding.’
However, Emma’s usual go-to summer look is a bit more casual: ‘My favourite look for a summer in London is jeans, as you never know what’s going to happen with the weather, and I’ll wear a vest with a shirt layered over the top and then you can disrobe, tie it around your waist or button it up.’
She continues: ‘[But] when I go to a summer event, I much prefer to be in a dress. I know I wear a lot of tailoring, such as suits and trousers, but when it’s summer even if the weather isn’t hot, it feels like it’s ok to get your legs out and know that you’re not going to freeze.’
Here are our favourite items from the edit:
Shop the full Emma Loves edit at www.next.co.uk/emma-willis