For many, when they think of Waitrose, they think of organic hummus in a variety of styles, little boys dressed just like Prince George accompanying their mothers for the weekly shop and the mega-loyalty card that allows you to have a free hot drink every time you’re in-store. But they’re overlooking a very important part of the UK’s ‘poshest’ supermarket: the health and beauty aisle.
The well-stocked shelves don’t simply stock the brand’s own products – they’re also home to a variety of beauty brands from all over the world and they’re proving seriously popular.
Waitrose has actually now revealed that their number one selling bath and beauty product is an £8 shower gel from the cult Greek brand, Korres.
The brand launched their new Ginger Lime and Pure Greek Olive bath and shower gel products at the start of last month and they have been flying off the shelves ever since. In the first week alone the Ginger Lime collection sold 6,125 units and the Pure Greek Olive collection sold over 5,500 units. It’s the Ginger Lime shower gel though that’s the number one best selling product of them all.
Retailing at just £8, the gel has ‘a fresh burst of lime and notes of spicy ginger’. It’s made of 87.3% natural ingredients (free of any nasties like Petrolatum/Paraffin Wax, Silicones, Parabens and Synthetic dye), it’s dermatologically tested and it is suitable for vegetarians as it’s free off any animal by-products.
Promising to leave your skin not only delicately fragranced but also moisturised, upon application, the product emulsifies turning from a gel to a milky foam which you can lather all over.
Hands up, who’s running to their nearest Waitrose store ASAP? If you don’t have one near you, you can order from Waitrose online.
We can’t wait to be woken up with an natural citrus burst each day.