Charlotte Tilbury’s new concealer is ‘Spanx for your eyes’

There are few who feel their beauty kits are complete without a good concealer.

Whether it’s concealing blemishes or hiding dark circles, some tubes have been staples for years, but every now and then a new product comes along that truly changes the game once again.

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Enter make-up maestro Charlotte Tilbury’s new Magic Away Liquid Concealer, a magic stick that’s been dubbed ‘Spanx for your eyes’, and attained holy grail status among many beauty insiders before it’s even hit the shelves.

So, what set it apart? Quick-setting, long-lasting (15 hours, apparently) and highly pigmented formula aside, the inclusion of youth-enhancing Persian silk tree bark extract and its ‘elastic, second skin texture’ means that it’s got just the right amount of ‘stretch’ to suit tired or blemished skin without looking chalky.

As if what’s inside the tube wasn’t enough, the applicator is the icing on the (cake-free) cake. Each stick is topped with a spongey, Beauty Blender-esque tip to make application quick and simple, even when you’re on the go.

Speaking at the launch of the product, which Charlotte has spent 15 years developing, she explained that she’d never found a product that offered ‘truly poreless, flawless’ coverage in the past.

Charlotte Tilbury

Magic Away Liquid Concealer, £29, Charlotte Tilbury (from 23rd August)

‘I liken it to a magic wand because it makes your skin wishes come true. It targets the spots that need concealing, stretches over areas you want to appear smooth and helps covers up tricky red patches.’

There are 16 shades to choose from, and having giving a tube a whirl in the office, we can confirm that we’re converts – it really does lighten, brighten and conceal in just a few dabs. The coverage is rich and smoothing without feeling heavy, and it stays put all day.

We don’t use the word ‘magic’ lightly – but if the shoe fits…

Sign up for the waitlist at charlottetilbury.com