Charlotte Tilbury’s bestselling product isn’t actually make-up

Make-up artist to the stars Charlotte Tilbury is known for her incredible line of products. From the nude lipstick that sells every two minutes to the foundation that’s graced the face of A-listers around the world, her collection has been coveted by thousands since its launch in 2013. But if you’re a fan, you may be surprised to learn that the top-seller from the range isn’t actually make-up at all.

According to Harper’s Bazaar‘s #BeautyBestsellers column, the most popular Charlotte Tilbury item is actually Magic Cream, a buttery, intensely nourishing moisturiser that delivers powerhouse ingredients like hyaluronic acid and vitamins C and E to tired or overwhelmed skin.

Charlotte TIlbury bestseller
Alamy Stock Photo

The cream started life as a secret concoction mixed by Charlotte herself, to use backstage on supermodels and A-listers. ‘The name came from years of celebrities asking for “Charlotte’s Magic Cream”, they named it themselves,’ the brand explains.

Since its release as a widely-available formula, its blend of oils and actives has made Magic Cream a staple for industry experts and customers alike, thanks to its glow-enhancing properties – and Charlotte herself still says ‘I never do make-up without it’.

Unsurprisingly, there are more than 500 5-star reviews for the pot of wonder on Charlotte Tilbury’s website alone, with fans calling it ‘amazing’ and a ‘dream cream’, and saying its ‘the best investment [they’ve] ever made’.

Magic Cream, £49 for 30ml or £70 for 50ml, Charlotte Tilbury

‘This cream has truly changed my complexion and my life! It’s worth every penny! It’s so luxurious feeling when applying it to my skin and it quickly smooths and blends into my poor dry complexion. I swear I can hear my pores shouting THANK YOU!’ one convert to Magic Cream exclaims.

But of course, it’s not the only Tilbury product to cause a stir among beauty fans; her Walk of Shame and Pillow Talk Matte Revolution lipsticks, Filmstar Bronze & Glow contour kit and featherlight Airbrush Flawless Finish powder make up the rest of the top five when it comes to the most popular picks. How many have you already tried?