We’re officially a nation of face mask lovers: a statement that’s proven by the latest numbers from high street favourite Boots, where one leaves stores every two seconds.
The store, which has more than 100 varieties of face mask on its shelves, has noticed that customers are looking for fast and effective fixes, particularly when it comes to hydration. But when it comes to bestsellers, they’re turning to budget beauty buys rather than expensive jars and sheets.
In fact, Joanna Rogers, Trading Director and VP of beauty and gifting at Boots UK has revealed the top three bestselling face masks at Boots right now – and they’ll all set you back less than a fiver.
The three bestselling face masks at Boots
Garnier Moisture Bomb Tissue Mask
Shoppers with thirsty skin love these plumping hyaluronic acid-drenched sheets, and with a price that purse-friendly, it’s no surprise that they made the top three.
Soap & Glory’s Under Eye Brightening Mask
Late night? No one will know after you apply Soap & Glory’s patches, which are enriched with soothing cucumber fruit juice and liquorice root extract to depuff and brighten.
Boots Cucumber Clay Mask
Boots’ bargain own-brand clay mask takes just three minutes to draw impurities and excess oils from the skin, leaving it soft, hydrated and squeaky clean.
‘We have a great range of masks and have gone on to roll out mask bars in several of our stores to make them easily accessible for our customers,’ Joanna adds.
‘We also stock some great multi-tasking masks, with clever and innovative ingredients, delivering all kinds of results that suit all skin types whether that’s younger or more mature skin, normal or sensitive.
‘With so much choice, you can have your very own skincare wardrobe, to respond to your skincare needs.’