This is Boden’s bestselling dress of the season

Looking to liven up your wardrobe with a new outfit to see you through the transitional months ahead? You could do a lot worst that Boden‘s current bestselling dress, which is flying off the shelves thanks to its wearable style, flattering fit and range of vibrant colours.

The Bronte Ottoman dress has all of the makings of a staple piece – with its three-quarter length sleeves, v-neckline, midi length and (here’s the real secret to it success) actually useable pockets, it’s a versatile item that you’ll find yourself reaching for time and time again.

Boden Bronte dress
Boden

‘The trusty ottoman smooths your figure, and seam details at the front make it extra flattering,’ Boden explains on its website. ‘Smart enough for busy days in the office, the V-neck and just-above-the-knee skirt length give it that elegant edge for when you need to rush off to an evening soirée.’

And as you might expect, the dress has been a massive hit with shoppers since it arrived in stores and online: ‘The Bronte has been our number one dress style so far this season, with the “happy” (yellow) colourway showing particularly strong sales,’ a spokesperson for the brand confirmed to Good Housekeeping.

While the sunny yellow style appears to be the most popular, the Bronte Ottoman dress also comes in black, navy, cobalt, forest green and dark rose, which translates as a rich reddy pink, so there’s a shade for every occasion.

Boden Bronte dress
Boden

Bronte Ottoman Dress, £65, Boden

Reviewers on Boden’s website have given it an average of 4.4 out of 5 stars, with particular praise for the fit and fabric. ‘Stunning but easy to wear,’ wrote one. ‘Quite thick material but doesn’t crease at all. Ordered regular and I’m 5’7″ was about inch and a bit above knee. V neck is not low so perfect for work.’

‘Really love all the dresses I have bought and thus is no different,’ another agreed. ‘Beautiful cut and fits perfectly. Colour is also a lovely rich yellow just can’t wait to wear it.’