9 black-owned greeting card brands that depict black people and culture

The recent reigniting of the Black Lives Matter movement has caused many industries, brands and individuals to take a closer look at how they can be better allies to the black community as well as starting conversations on racial prejudice and bias.

A quick look at the world around us tells us that pretty much all industries can do better at supporting black individuals, communities and businesses, with the greeting card industry being no exception. If you’re a white person, it might not even be something that’s crossed your mind until you read this sentence, but the levels of representation of black people and culture depicted on greeting cards are shockingly low.

greeting cards
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It just isn’t right that anyone shouldn’t be able to walk into a shop and immediately find a card that represents themselves and/or their recipient, but the fact of the matter is that it’s currently very hard to find greeting cards with a non-white person on the front in UK card shops.

There are, however, some fabulous black-owned greeting card brands out there that do depict black people and black culture wonderfully – one such line is Kitsch Noir, which has just started to be stocked at greeting card and gift shop chain Scribbler. Its founder, Cherelle, designs each card with the intention to represent the love, joy and humour within the black British experience and it has grown into a multi award-winning brand that’s now available nationwide.

Spending money with black-owned businesses is just one way to be a better ally to the black community, but as consumers it can certainly be a powerful one. From fashion to beauty brands to black business directories, there are a number of ways to spend your money more wisely – and shopping with the below greeting card brands are another way to do so.

9 brilliant black-owned greeting card brands

Kitsch Noir

Kitsch Noir greeting card

Buy Kitsch Noir cards

Afrotouch Design

Afrotouch Design greeting card
Afrotouch Design

Buy Afrotouch Design cards

Ibere Apparel

Ibere Apparel greeting card
Ibere Apparel

Buy Ibere Apparel cards

Leanne Creative

Leanne Creative greeting card

Buy Leanne Creative cards

Hood Greetings

Hood Greetings greeting card
Hood Greetings

Buy Hood Greetings cards

Ionna Marie Designs

Ionna Marie Designs greeting card

Buy Ionna Marie Designs cards

Colourshot Cards

Colourshot Cards greeting card

Buy Colourshot Cards

Candy Rays

Candy Rays greeting card

Buy Candy Rays cards

Nicola Lespeare

Nicola Lespeare greeting card

Buy Nicola Lespeare cards