When it comes to beauty products, there are so many online retailers where you can fill your boots in a few simple clicks. There’s the likes of beauty-specific sites Cult Beauty, as well as wider retailers such as Net-A-Porter, and department stores like Selfridges. But one site that has been gradually adding more and more brands to its stellar line up is ASOS, which stocks the likes of The Ordinary, Mac, and Clinique.
As well as being a fashion destination, ASOS has now quickly become a modern beauty destination, and there are certain products which are particularly popular. The following 10 are ASOS’ official bestsellers, and are the ones they continuously need to re-stock thanks to their popularity.
Too Faced Better Than Sex Mascara
If you prefer a fuller flutter, this is the mascara for you. With a jet black formula and a shaped brush designed to reach the base of the lash, it’s a winner for a reason.
Laura Mercier Translucent Loose Setting Powder
Laura Mercier’s beloved powder helps to set make-up, mattify an oily t-zone, and finish off your look… all without feeling heavy or cakey.
The Ordinary Niacinamide 10% + Zinc 1% 30ml
Niacinamide has become a bit of a hero ingredient as of late, so it’s no real shock that The Ordinary’s version is taking off at ASOS. Use this to boost the skin with vitamins and antioxidants, and to target blemishes.
CeraVe SA Smoothing Cleanser
CeraVe has become a huge hit since it came over to the UK, and this gently exfoliating wash off cleanser is already an icon. It contains ceramides, salicylic acid and hyaluronic acid to keep skin clear and hydrated.
Garnier Pure Active Charcoal Anti Blackhead Peel Off Mask
For skin that’s deeply in need of a good detoxify, this charcoal mask is ideal. It draws out impurities and targets oversized pores to leave skin looking clearer.
Revolution Awesome Double Flick Thick and Thin
With a super pigmented formula and super fine tips, this double ended liquid liner is a favourite for a reason. And at only £3.50, you really can’t go wrong.
Mac Velvet Teddy Lipstick
One of Mac’s own bestselling lipstick colours, this rich nudey pink features in most makeup artist’s kits. Being Mac, it has a creamy formula, and a long-lasting pigment.
Pixi Glow Tonic
As one of Caroline Hirons’ most recommended skincare products, you just know this one is good. It contains 5 per cent glycolic acid to gently exfoliate without sloughing away at the skin abrasively.
Hanz De Fuko Claymation Hair Wax
A unisex hair wax that is made from all natural ingredients, this gives hair texture and mighty hold.
Bondi Sands Self Tanning Foam in Dark
One of the UK’s most beloved self tanners, it comes as no surprise that this lightweight mousse is a favourite of the ASOS set. It has a delightful coconutty smell, and contains aloe vera and vitamin E to keep skin feeling nourished.
Feature by Rebecca Fearn