Aldi’s Specialbuys aisle has been home to many weird and wonderful items over the years, from hedge trimmers to The White Company dupes and everything in between. But, one of the wildest things to grace those hallowed shelves was when Aldi announced it was launching its very own fashion line back in April. Even Love Island star and boxer Tommy Fury was a fan and caused the hoodie to sell out within minutes.
If you’re a loud and proud Aldi fan, you can now show your affinity for your favourite supermarket throughout the festive season. That’s right, Aldi has launched a Christmas clothing range featuring socks, jumpers and other cosy knits.
The Aldi fashion collection doesn’t shy away from its roots either, with the supermarket logo and brand colours emblazoned across every piece. The festive offering also includes a colourful Christmas jumper, with snowflakes and reindeer on it, as well as the all-important Aldi logo.
Here’s a look at some of the eye-catching winter picks online at the moment…
The Aldi Christmas fashion range
The Aldimania collection is available to order online from 14 November, with select items available in-store from 25 November, including onesies. But, as with all Aldi Specialbuys, once they’re gone, they’re gone! So we suggest heading online or to your local store early to avoid missing out on this, ahem, exclusive fashion line.
Whether you want to shout about your proud affinity with the German supermarket with the Christmas jumper, or gift a fellow Aldi fan a pair of festive socks, all the pieces will certainly make for a conversation-starting outfit – we predict a sellout.