16 of the best affordable jewellery brands to have on your radar

Facetime and Zoom calls are a welcome distraction from the lockdown monotony, and they’re a nice excuse to get out of that tracksuit and dress up.

affordable jewellery brands

But when it’s been joggers and t-shirts on rotation for the last several weeks, the question of what to wear can be a bit overwhelming. A good, capsule collection of jewellery can elevate even the plainest of tees, taking you from couch potato to chic and glam in a matter of seconds – and you don’t have to break the bank to achieve the look.

affordable jewellery brands

We’ve compiled a selection of the best affordable jewellery brands so you can give your WFH wardrobe a purse-friendly upgrade, plus 16 pieces you can shop now for under £30. Time to get your sparkle back.

The best affordable jewellery brands


Gold chain bracelet, £15, orelia.co.uk

A great budget brand stocking dainty pieces that work well solo or stacked.


Gold huggies, £16, uk.accessorize.com

You can always rely on this high street fave to deliver everything from simple classics to colourful statement pieces.

Oliver Bonas

Multicoloured resin hoops, £18, oliverbonas.com

Not only do they do incredible, unique homeware, but you’ll fall in love with their jewellery collections too. We’re drawn to their structured minimal and colourful resin pieces.


Gold crescent hoop earrings, £24.99, pilgrim.net

A go-to brand for gold pieces that look and feel expensive.

Estella Bartlett

Blue bracelet, £20, estellabartlett.com

Bohemian designs featuring colourful gems and beads. Perfect for summer accessorising.

Regal Rose

T-bar chain necklace, £20, regalrose.co.uk

A brand with an edgier vibe, it’s perfect for those who love a bit of attitude with their jewellery.

Liars And Lovers

Gold pendant necklace, £15, liarsandlovers.com

A relatively new brand stocking delicate, modern gold pieces.

So Just Shop

Black fringed earrings, £24.99, at sojustshop.com

Sustainably and ethically sourced pieces handcrafted by female artisans from some of the most vulnerable communities in the world.

A Weathered Penny

Brown drop earrings, £17, aweatheredpenny.com

Stunning neutral pieces in contemporary shapes.

Astrid & Miyu

Solo crystal hoop, £29, astridandmiyu.com

18k gold plated with cubic zirconia stones? For less than £30? Bargain.

Seol Gold

affordable jewellery brands seol gold
Signet ring, £19.95, seolgold.com

A mecca for jewellery enthusiasts, with timeless classics in an endless array of styles and metals.


affordable jewellery brands okjektstoreMulticolour ring, £25, objektsstore.com

A gems galore store for a cheap eveningwear fix.

Scream Pretty

affordable jewellery brands scream prettyDot ring, £20, screampretty.com

Understated pieces for the less-is-more look

Wolf & Gypsy

affordable jewellery brands wolf & gypsyBlue stone ring, £25, wolfandgypsy.com

A bohemian brand with ethics and sustainability at its core.

Ottoman Hands

affordable jewellery brands ottoman handsChevron ring, £18, ottomanhands.com

Turkish-inspired jewellery crafted in London.


affordable jewellery brands LoelCoin necklace, £28, loel.co.uk

A small family-run brand with stunningly detailed pieces

Feature by Stephanie Sofokleous